Read about the latest topics related to everything Digital.
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Discovery, Inc. and Comscore partnership accelerates innovation across new generation video measurement platforms
Discovery, Inc., and Comscore announced a number of multi-year strategic agreements for the use of Comscore’s audience measurement and consumer insights tools.
New Google BERT Update Impacts 10% Queries
Google announced what they called the most important update in five years. The BERT update impacts 10% of search queries. Google has been pushing out what it calls “biggest leap forward in the past five years, and one of the biggest leaps forward in the history of search.” That is the BERT algorithm update, which […]
Is behavioral advertising still effective or are people getting annoyed with consumer profiling?
Behavioral advertising, which involves collecting data about readers’ online behavior and using it to serve them specially tailored ads, often through bits of code called cookies, has become the dominant force in digital advertising in recent years.