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A good market research is the first step to any successful business or industry. However, to start the process, certain basic steps must be fulfilled.
We generate digital data every time we tweet, search for a hotel on Travelocity, send an email, tap on a smartphone icon, walk into our badge-enabled offices, or drive through a tollbooth.
The Big Data is very big in volume, high at velocity and various types. Traditional applications are not adequate to process such data sets.
With over 1.7 billion websites on the internet, it goes without saying that the competition to get eyeballs on your content is pretty stiff.
It depends. Firstly, it’s actually really easy to detect some fraud in real-time. There are times when even a basic system using rules and no machine learning will be able to tell, because it fits all the classic patterns for fraud.
The best way to analyze your business competition is through competitive analysis.
Living in the digitalized world, it is extremely crucial for all B2B business to understand the contemporary methods of lead generation to stay on the winning tide of industry.
Over-the-Top, or OTT, in short, is the term used for the delivery of film and TV content over the medium of the internet, putting aside the need to subscribe to traditional media.
Over the past decade, we have seen the digital marketing landscape evolve as rapidly and drastically as it changed the business landscape.
Let’s get this straight: SEO and content marketing are complementary approaches. While SEO can help you figure out what your audience is looking for, content marketing enables you to deliver exactly what they want.