Mobile App Intelligence

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Push Notification

A push notification is a message that pops up on a mobile device. App publishers can send them at any time; users don’t have to be in the app or using their devices to receive them. Each mobile platform has support for push notifications — iOS, Android, Fire OS, Windows and BlackBerry all have their own services.

Why is it called a push notification?

Push notifications are messages that pops up on a user’s mobile device in a heads-up manner are called push notifications. To understand why push notification is called what it is called and how it functions, there is an important concept of push and pull protocols that we should be versed with.

When should you use push notifications?

Sending well-considered, relevant, and timely notification messages to people who already have an interest in your business is a great marketing tactic. Through careful planning and a focus on your business goals, you can use push notifications to grow and retain your customer base.

What is a push notification? And why it matters?

A push notification is the delivery of information to a computing device from an application server where the request for the transaction is initiated by the server rather than by an explicit request from the client. See the full article for more details.

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