MarTech and AdTech

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Trade Desk

The Trade Desk id a global advertising technology company. Through its platform, ad buyers can create, manage, and optimize data-driven digital advertising campaigns across display, video, audio, native and social on multiple devices, including computers, mobile devices, and connected TV.

Is trade desk a DSP?

The Trade Desk works directly with brands now but still frames itself as the third person in the room with a brand and an agency. Programmatic buying started with outside trading desks and moved to integrated agency models.

Who are the trade desk competitors?

The top 10 competitors in The Trade Desk’s competitive set are Pocketmath, StrikeAd, Vizu , Invite Media, BiddingX, Smaato, Smartyads, Adxperience, App Samurai and April Bell Research Group.

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