Department Stores Industry
Pre-Assessment of Digital Performance
In order to offer a compelling in-store experience, it is necessary to get to know the consumers that department stores are reaching for.
Not only that but it’s helpful to know what sort of experience the competitors are claiming they offer so brands can set themselves apart from competition and know how to drive customers to their stores.
This report contains a short assessment of the department stores retail industry in the United Kingdom, in which the digital performance of the top 5 department stores was briefly analyzed, along with some insights regarding the audience that visited these brands’ websites during 2018.
Who is the Digital Audience
interested in these brands?
Get the report