Industry Insights

Hotel Industry

Pre-Assessment of Digital Performance

Hotel Industry Business Intelligence Report | WYgroup BI

28-05-2019

In 2017, the domestic tourism expenditure in Russia (2 437.3 Billion Rubles) was significantly higher than international inbound tourism expenditure (839.5 Billion Rubbles).

In 2018, with the World Cup, both types of tourism showed an increase.

Now, as the hotel chains try to recover, knowing each other’s moves in the market can be extremely useful.

This report contains a short assessment of the hotel industry in Russia, in which the digital performance of the top 5 hotels was briefly analyzed, along with some profiling data of the audience that visited these hotels websites during 2018.

Who is the Digital Audience
interested in these brands?

7.16k
Of visitors were from Moscow
49.9k
Overall Website Visits

4.07k
Of visitors were from St Petersburg

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