Competitive Intelligence / TV Advertising Analytics
TV advertising isn’t dead,
We provide you with analytics on your competitors’ most impactful TV ads. Take a look at the number of airings obtained, the number of households that watched it, the networks on which they aired, and the investment deployed to promote them.
TV ADS PERFORMANCE
TV is not a lost art.
Measure the performance of your competitors’ TV ads and compare with your own performance for useful insights.
SHARE OF TV SPEND
Spend smartly to increase views.
Take a look at your competitors’ investment on TV ads, the networks there are running their ads in and the day parts/ week days in which they are choosing to run their ads.
Adjust your own TV strategy according to the information available.
AD EXPOSURE IMPACT ON CONVERSIONS
Measure the effectiveness of TV Ads.
The effectiveness of TV ads can be measured by the amount of people they bring through the doors of a business.
Take a look at the impact of your competitors’ ads on real foot traffic.
AD ATTENTION & SENTIMENT ANALYSIS
Make sure you make a positive impact.
See how your ads are being perceived by your customers and whether or not they leave behind a positive image of your brand.
Compare these results against those of your competitors for a more accurate assessment.
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